01THE CHALLENGEChallenge
Flower for You already had a Facebook presence and strong work to show, but reach was limited and there was no clear direction for presenting products and services.
Simply posting portfolio images was not enough to communicate the brand identity, differentiation and value consistently.
02THE APPROACHApproach
MEPOR MEDIA clarified the brand communication and content direction around the wedding and event-planning audience.
Content combined portfolio presentation, brand storytelling, service information and trust-building messages so social media could work as more than a gallery.